packaging & cpg

Fiskars Reel Mower
product positioning, creative strategy, packaging copy

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Fiskars Detail Knives
product positioning, creative strategy, naming, packaging, copy

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American Designer Pottery
rebranding, creative strategy, copy

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American Girl Packaging
logos + creative toolbox

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Fiskars Kitchen Shears
product positioning, creative strategy, naming, copy

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Fiskars Kids MVP & Color Change Scissors
product positioning, creative strategy, naming, copy

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